선정 제품 or 서비스 대상으로 Michael Porter`s 5 factor analysis 수행

According to the report published by the Korea Information Society Development Institute (KISDI) on October 19, 2xxx. This report emphasizes several constraints on Tving`s role as a substitute for paid broadcasting.
When examining the substitute threat for Tving, the service primarily emphasizes content centered around popular channels. This results from a focus on offering a variety of popular programs primarily centered on major terrestrial and cable channels. However, along with these strengths, Tving has limitations when it comes to providing content from less popular channels and a variety of topics. This limited offering compared to paid broadcasting implies that Tving lacks diversity and a wide range of choices. Tving mainly focuses on mainstream and popular programs, which can restrict its availability for less popular channel content or programs on various topics. Consequently, while Tving may be an excellent choice for users looking to enjoy specific content or popular…(생략)