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_SLIDE_1_
FINAL PRESENTATION
Iriver MP3 �쓽
1�쐞濡쒖쓽 �깉�솚
_SLIDE_2_
Contents
Introduction
Market Analysis
3C Analysis
SWOT Analysis
Problem Definition
Problem Solving
Conclusion
Limitation
Reference
_SLIDE_3_
Time Schedule
�궡�슜
�깉 二쇱젣 �넗�쓽
2李� �옄猷� �닔吏�
議곗궗諛⑺뼢 諛� 媛��꽕�꽕�젙
1李� �꽕臾몄�� �옉�꽦
�꽕臾몄“�궗
�꽕臾몄�� 遺꾩꽍
2李� �꽕臾몄�� �옉�꽦
�꽕臾몄“�궗
�꽕臾몄�� 遺꾩꽍 & 肄붾뵫
�쟾臾멸�� �씤�꽣酉�
醫낇빀遺꾩꽍 諛� �쟾�왂 �닔由�
PPT 諛� �젣異쒕Ъ �젣�옉
理쒖쥌諛쒗몴
Introduction
Market Analysis
3C Analysis
SWOT Analysis
Problem Definition
Problem Solving
Conclusion
Limitation
Reference
_SLIDE_4_
MP3 Market
援��궡 �뙋留ㅻ웾
2007�뀈�룄 200留뚮��
2008�뀈�룄 180留뚮��
Introduction
Market Analysis
3C Analysis
SWOT Analysis
Problem Definition
Problem Solving
Conclusion
Limitation
Refere���(�깮�왂)
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LIDE_10_
Competitor Analysis
媛�寃�
210,000�썝
278,000�썝
296,000�썝
�뵒�옄�씤
�룞�뼇�쟻�씤 怨≪꽑�삎
�떒�닚�븿�쓣 異붽뎄�븳 �뵒�옄�씤
�븷�땲肄쒓낵 �쑀�궗
湲곕뒫
�떎�뼇�븳 湲곕뒫留� �젣怨� / 湲� 諛고꽣由� �닔紐�
臾댁꽑 �씤�꽣�꽬/
�꽣移섍린�뒫 �셿踰쎄뎄�쁽/�옄�쑀濡쒖슫 UI
DMB 湲곕뒫 / �궡�옣�뒪�뵾而�
鍮꾧퀬
�뒪���留덉���똿
(�냼吏��꽠)�쓣 �넻�븳 �뙋留� 珥됱쭊
�븘�씠�뒥利덈�� �넻�븳 媛뺣젰�븳
�냼�봽�듃�썾�뼱 吏��썝
M1/R1�쓣 �넻�븳 �궓�꽦/�뿬�꽦 痢듭쓣
�굹�늻�뼱 怨듬왂
�옣洹쇱꽍�쓽 Just Drag It Song
�븘�씠�뙚 �꽣移�
肄붿썝 s9
�궪�꽦 m1
����꽣移� mp3媛� 媛뺤꽭瑜� 蹂댁씠�뒗 �슂利�,
�븘�씠由щ쾭�쓽 �꽣移� mp3�뒗?
Introduction
Market Analysis
3C Analysis
SWOT Analysis
Problem Definition
Problem Solving
Conclusion
Limitation
Reference
_SLIDE_11_
Competitor Analysis
�떎�굹��� mp3 �뙋留� �씤湲� �닚�쐞 ? 2009�뀈 11�썡 18�씪 湲곗��
�꽣移� mp3媛� 媛뺤꽭
2�쐞�쓽 �떥怨� �떎�슜�쟻�씤 �젣�뭹
M player�쓽 �엳�듃
Introduction
Market Analysis
3C Analysis
SWOT Analysis
Problem Definition
Problem Solving
Conclusion
Limitation
Reference
_SLIDE_12_
Depth Iterview
Introduction
Market Analysis
3C Analysis
SWOT Analysis
Problem Definition
Problem Solving
Conclusion
Limitation
Reference
�븳援쵵R�삊�쉶�뿉�꽌 �꽑�젙�븳 100�씤�쓽 �뙆�썙釉붾줈嫄곕줈
IT遺�遺꾩뿉�꽌 10�씤�뿉 �꽑�젙�릺�떊 Moveplayer�떂
�뿭�떆 �븘�씠�뙚�꽣移섍�� 媛��옣 �슦�쐞瑜� �젏�븯怨� �엳�쓬.
�븘�씠�뙚�쓽 釉뚮옖�뱶 異�
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